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Style rewind: Fashion tips inspired by the 1940s

August 13, 2015

At Danny P., we’re all about bridging the gap between age-old crafting tradition and forward-thinking design. In line with that philosophy, we present our Style Rewind series. We take inspiration from the forefathers of menswear and show you how to remix bygone looks to suit up in modern times.

Today, we look at the 1940s. This decade was marked by events that mattered so much more than fashion, but still -- both the war and its end led to quite a few fashion reversals, making the 1940s one of the most interesting years of the last century, style-wise.

Style rewind: Fashion tips inspired by the 1940s

Image source: http://goo.gl/57dDdk

Some of the styles have survived, other deservedly rest in peace. Let's dive into it and discover what made the 1940s so significant.

Aviator glasses

Although the invention of these now notorious sunglasses dates back to the 1930s (they were advertised as sunglasses for golfers and fishermen), it wasn’t until the 1940s that their popularity started gaining momentum. Surprising? Not really, especially since noted figures like General Douglas MacArthur could be frequently seen sporting them along with his beloved pipe.

General Douglas MacArthur sporting his aviator glasses

Image source: http://goo.gl/qVv16t

Some 70 years later, aviator sunglasses still make up an important part of (not just) a man's outfit. And you don't even need to combine them with a pipe to look great.

Hawaiian shirts

You may love them, you may hate them, but you can't ignore them. In fact, Hawaiian shirts are so eccentric we can't think of any piece of clothing with so many haters right now.

Elvis sporting his bright hawaiian shirt

Image source: http://goo.gl/YqTRrB

It was the 1940s when their popularity went up, more precisely the second half of this decade. It's understandable. After years of scarcity, when fashion had given way to pure functionality, people saw Hawaiian shirts as a perfect way to loosen up. They were (often) oversized, they were bright, and they were suddenly not considered useless futility anymore. How else would you express your regained freedom?

If you're looking to get some this summer, here's a guide that might help you. And since shirts with pineapples all over them are often debated, we'd love to get your opinion on them. Would you/do you wear them? Or are they forbidden in your closet? Let us know on Facebook!

No vests

Due to the shortage of fabrics and the fact that they were needed for uniforms, men suddenly had to drop their favorite piece of clothing (which had been with them for more than 40 years).

Due to the lack of fabric, vests had to wave goodbye.

Image source: http://goo.gl/mBccPA

Just like everything back then, the suits of the 1940s had to be functional. Men wore them mostly in black or blue and combined them with plain white shirts, solid hats and ties, which were basically the only piece of their suits they could play around with in terms of colors, patterns, etc.

While both single-breasted and double-breasted jackets were popular in the early 1940s, the latter were restricted during war time, causing men to switch to the former and increasing the popularity of the sharp, minimalistic look we all know today.

Got something to add? Leave us a comment! See you next time with the 1950s.



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